Organizations today build value through things that, not long ago, were not really measurable, and therefore not recognized as important. But the world has changed, with intangible capital comprising 90% of the S&P 500. Mary Adams is co-author of the book Intangible Capital and co-founder of Insights7. We talk about the different forms of intangible capital, like relationship capital, natural capital, structural and strategic capital. How can they be measured, and how can we translate them into KPIs and OKRs to help us improve them?
Mary Adams: What is intangible capital and why does it matter?

About the host
Daniel Montgomery is Founder and Managing Director of Agile Strategies. His diverse career has included strategic planning, IT project management, and leadership development. He has taught strategic planning and goal setting for the past 20 years, and has led the development of strategic plans for a diverse range of clients including Fortune 500s, start-ups, nonprofits, government agencies, and small businesses.