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When it comes to succeeding with OKRs, I’ve noticed a big difference between leadership teams that are truly teams, and those that are a collection of smart individuals. One B-corp I worked with did an outstanding job of working through conflict and continuously evolving their OKRs to focus on the most important things. I was impressed with their teamwork, and asked them, how did you get so good at this? And they told me, we’ve got a great coach!. I said, I’d like to meet that guy! Now you can meet him too, Jeff McColloch.